Branding, packaging and CG motion for brands.

Hi! We’re Tsoi Studio — a small family-run design studio where brands come to life.

We create branding, packaging and CG motion — from the first idea to the final visual.
We love finding the idea that makes a brand feel like itself, turning it into a strong visual language and bringing it to life through design and motion.
We work directly with brand owners and manufacturers, as well as with branding and marketing agencies and production companies.

Who do we work with?

Brand owners
& manufacturers
Need packaging, branding or design for a new or existing product? We’ll help you figure out where to start, what you actually need and how to make the most of your budget.
Marketing
& brand teams
Looking for a reliable design partner for ongoing tasks? We support your brand and help keep design work moving quickly, clearly and consistently.
Branding & marketing agencies
Need extra design capacity for a project? We join as an outsourced partner, quickly get into the brief and workflow, and take care of the design from there.

What We Do

Building brands from the ground up or reinventing established ones. We create distinct identities and communication strategies designed to build trust and brand awareness.
Packaging as a dynamic conversation with buyers. We design shelf-stopping packaging that conveys your values and drives sales.
Bringing products into motion, light, and emotion. We use CGI and animation to tell visually striking stories.
Defining your visual ecosystem: logo, typography, color palettes, and assets. A unified, scalable system that works effortlessly everywhere.

How We Work

Discovery & Audit
Analyzing your brand, audience, and context to define the core challenge. We establish the aesthetic, mood, and tone using references and moodboards.
Strategy & Concept
Finding the strategic and visual direction. We build the foundational concept, then develop the identity, packaging, CG scenes, or scripts, detailing mechanics and visual language.
Execution & Delivery
Creating everything from logos and die-lines to animations and renders. We bundle final assets, guidelines, and production-ready files for print or digital launch.

People Behind the Projects

  • Alena Tsoy
    Design Director
    Branding & Packaging
  • Dmitry Tsoy
    Art Director
    CG Motion Design & Animation

Featured Projects

Private label design adaptation for Spar, the world’s largest supermarket chain, in partnership with the Depot agency team.
Ice cream line design in partnership with the Depot agency team.
Animated logo reveal in partnership with the Ruvision production studio team.
Brand design system for a vibrant liquid soap brand.
Conference video branding for Russia’s largest food delivery service in partnership with the Ruvision production studio team.
Brand redesign for a baby laundry care line.
Visual identity, website design, and brand animations for a stretch film manufacturer.
Design adaptations for the "Sladkaya Zhizn" HoReCa brand in partnership with the Depot agency team.
Skincare brand identity design.
Product 3D Modeling & Rendering.

Get in Touch

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